Microsoft conducted a poll on LinkedIn with its six hundred senior marketers participants from around the globe to set a list of the most important and impactful trends in marketing for the next decade of the 2020s. This study enabled Microsoft to draw a trend list of hard and soft skills where SEO took the leading position under…
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FTC Cracking Down on Fake Reviews, Tweets, and Followers – Finally!
How deep is the state of ‘fake reviews’ in digital marketing? In a recent article on CrunchBase, Sarah Perez reports on one of the first FTC actions on fake reviews. In this case, the Devumi Company which sold thousands of fake reviews, likes, follows, etc., on social media and online platforms, settled for $2.5M. FTC…
How To Get More Business Reviews
Get More Relevant Reviews For Your Business There are a couple of methods we employ to get highly relevant online reviews for our clients business. One is to mention they would appreciate a review after closing the sale in person. The other is when sending out a “thank you for your business” email. There, placing a…
One-Click WordPress SSL Setup Offered For Free
Over the past few months, we started hearing rumblings that Google would soon start showing a default ‘not secure warning’ of a non-secured website to users of its Chrome browser. Between the hacking of Yahoo accounts, to the Wikileaks documents about government spying, people are more wary of a “non-secured” anything on the internet these…
The Basics of Google TensorFlow
How will Google’s new code effect you? In a rather quiet and innocuous way, Google has just released its latest iteration of the software, giving machines (think phones, tablets, computers, etc) the ability to actually learn. In an article posted by Jeff Dean and Rajat Monga, Google’s new code is something that arose from another…
Google Temporarily De-Indexing WIX Sites
WIX SITE DEINDEXED? WIX Sites Suffer Temporary De-indexing By Google According to several articles popping up around the web, WIX sites have been dropping out of the Google index over the last several days. Wix is a platform for building websites using a proprietary structure. Google is said to be working on the issue and…
Better WordPress Hosting
WordPress is an award-winning content management system, used by millions of webmasters worldwide for building their website or blogs. Here at Sparks SEO, we use SiteGround to host our WordPress installation. Siteground provides users with multiple resources to facilitate the management of their WP websites: Expert WordPress Hosting If you’ve made much WordPress hosting comparison,…